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MASARISHOP.COM – Case Study

MASARISHOP.COM – Case Study

High-End Fashion eCommerce in South Asia MASARISHOP.COM RESULTS • 99% cache hit rate • 2X resolution enhancement • 70% reduction in payload, or 1.5TB saved per month • 74% WebP savings – for Android • 54% JPEG 2000 savings – for iPhones Download Case Study PDF MASARISHOP.COM is a 24/7 style destination, providing high-end, curated fashion […]

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Next.js Image Optimization – Image Component and ImageEngine Compared

Next.js Image Optimization – Image Component and ImageEngine Compared

Next.js’ version 10.0.0 release in October of 2020 came with exciting news for developers – built-in image optimization thanks to its brand-spanking new Image Component. By automatically applying certain best practices and steering developers towards adopting them, it promises to help developers stay on top of optimizing performance for image-heavy web apps. Advanced, intelligent image […]

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ImageEngine Just Got Even Better!

ImageEngine Just Got Even Better!

The business value of an image CDN has been acknowledged by the online industry over the last year. Google recommends image CDNs on a general basis, but it’s also required to achieve good SEO when core web vitals performance are included in the ranking algorithms.  Moreover, the web development community has acknowledged that images should […]

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Why Use an Image CDN for AVIF?

Why Use an Image CDN for AVIF?

New Image Formats: Confusing Options GIF, BMP, JPEG, PNG, TIFF, JPEG 2000, JPEG XR, SVG, WebP, AVIF. There are so many image formats to chose from when building a website. How should a website developer choose image formats for the best performance and quality? With so many formats, it is tough to select the right […]

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How Efficient is AVIF?

How Efficient is AVIF?

How Much Better is AVIF? There are several studies and examples that demonstrate how much better AVIF is for compressing, or reducing the byte size of an image, while still maintaining the image quality. Netflix has been cheering for AVIF for a while. Google themselves are demoing and comparing AVIF image quality and file size […]

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What Browsers Support AVIF?

What Browsers Support AVIF?

November 2020 Support for AVIF (AV1 Image File Format) was introduced to the mass market by Chrome 85 in August 2020. Likewise, Opera started to support in release 71. Soon, Firefox is expected to enable AVIF by default, but the feature is currently hidden behind a flag. In terms of the share of browsers and […]

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What is AVIF?

What is AVIF?

What is AVIF? AVIF is an image format that uses the same compression algorithms found in video codecs. Wikipedia defines AVIF like this: AV1 Image File Format (AVIF) (pronounced [əˈ vif]) is an image file format specification for storing images or image sequences compressed with AV1 in the HEIF file format AV1 is the royalty-free […]

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Improve Core Web Vitals with ImageEngine

Improve Core Web Vitals with ImageEngine

Core web vitals from Google are the new ranking signal in the town that are expected to arrive with full force in 2021. They will join the “page experience signal” to promote the websites for developing better user experience characteristics like mobile-friendliness, loading speed, and more. But before taking a deep dive into the core […]

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How to Migrate Your Site from Imgix to ImageEngine

How to Migrate Your Site from Imgix to ImageEngine

We have had a lot of folks ask us how they can move from imgix to ImageEngine. Imgix is an online image processor whereas ImageEngine is an image CDN. Both focus on improving website speeds by reducing image payloads and speeding up delivery. Based on the more significant differences between the two services (as detailed […]

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Image Compressors vs. Image CDNs

Image Compressors vs. Image CDNs

Image optimization improves SEO. But you have alternatives when it comes to image optimization. Comparing an image CDN like ImageEngine to image compression tools makes it clear: a simple, affordable image CDN delivers more benefits. Impact of Google’s Core Web Vitals on SEO Back in 2015, Google started to update their search ranking algorithm to consider […]

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